Marketing Content Manager Germany
Germany – remote
About the role
The Marketing Content Manager Germany is responsible for all marketing-related, non-medical content (print, paid activities, email, video, marketing campaigns etc). They plan, coordinate and write content for the different initiatives using channel best practices.
They help to drive wider marketing activities in Germany forward by supporting project management and implementing guidelines and processes to increase efficiency and cross-team collaborations.
Under the lead of the Head of Organic Growth they drive social media efforts forward and own the content creation part of this channel.
The Marketing Content Manager Germany deals with all small- to medium marketing activities that require content (planned & ad-hoc).
They input in the quarterly planning of marketing content, and raise when additional resources are needed, or work is out of scope. All prioritisation for small- to medium size tasks is done by the Marketing Content Manager Germany with the support of the Content Lead.
They ensure that all content within their remit maintains the highest quality standard. They act as a gatekeeper to ensure the ZAVA OOP IN GERMANY tone of voice is used consistently across all of our marketing efforts, and the guidelines for the individual channels are applied.
The Marketing Content Manager Germany works on processes and guidelines that help to streamline workflows, increase efficiency and ensure that all marketing content produced is in line with the overall ZAVA guidelines and ToV.
Driving marketing content forward
They use data, user research and the latest industry learnings to ensure that all marketing content created for ZAVA OOP IN GERMANY matches the user intent as well as the business needs.
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